Chaptered Walkthrough
What ships inside every template
Every Idea Pack download arrives as a single ZIP. Inside, six folders, one for each template, and a short README that tells a first-time editor what to change first and what to leave alone.
Chapter I
The Copy
Each template ships with the actual words — not "lorem ipsum," not placeholder headings. The Homepage comes with three rotating hero variants (Advent, Easter, fall kickoff) so you aren't rewriting from scratch in November. The About page arrives as a 600-word pastor's letter with two shorter variants, plus a 90-second church-history sidebar your long-tenured members will recognize. Every paragraph has a comment in the file showing what to edit and what to leave; nothing is hidden behind a wall of designer jargon.
File format: .docx for copy, .html + .css for layout, .figma for the visual editor.
Chapter II
The Sequence
The Second-Giver Email Sequence arrives as four pre-written emails — sent across days 2, 7, 14, and 30 after a first gift. Each email ships with three subject-line options, preview text, a plain-text fallback, and an annotated "why this email exists" header so a new communications director can see the reasoning behind every send. You paste them into Mailchimp, ConvertKit, or whatever your church already uses; we don't lock you into a platform.
Editable in any email service — Mailchimp, ConvertKit, ActiveCampaign, or plain HTML.
Chapter III
The Statement of Faith Module
The Statement of Faith is the part most churches either skip or paste from another church's site. We ship five complete denominational variants — Reformed, Wesleyan, non-denominational, Catholic, and Orthodox — plus a "What we teach about..." expandable section so visitors can read what your church actually believes without scrolling through a wall of theological prose. You pick the closest starting point, edit the language to sound like your pastor, and ship.
Five denominational starting points + a fully editable "What we teach about..." module.